Importance of Gender and Size Inclusive Clothing

In a world where fashion has often been confined by rigid gender norms and limited size options, one brand dares to challenge the status quo and pave the way for positive change.

Breaking Barriers: Embracing Inclusive Clothing for All

Welcome to Mother Mischief, where empowerment and inclusivity are not just buzzwords but the heart and soul of a mission to redefine fashion. Founded by the talented artist and visionary Erica Keisling in 2020, Mother Mischief offers a clothing line that celebrates individuality, embraces all body shapes, and breaks free from the constraints of traditional fashion norms. In addition to clothing, Mother Mischief also offers a range of accessories to complete any outfit.

What is inclusive clothing?

Inclusive clothing refers to clothing that is designed and made for people of all genders, body types, and sizes. It aims to provide options that cater to a diverse range of individuals, promoting inclusivity and ensuring that everyone feels comfortable and confident in the clothes they wear.

Thankfully, brands are slowly waking up to the reality that most women in the U.S. wear a clothing size between 16 and 18 , the average American man falls into the plus size category and 61 million adults in the U.S. live with a disability—designing for all body abilities, shapes and sizes is in their best interest.

The Need for Inclusive in Fashion

The fashion industry has a long history of perpetuating stereotypes and exclusion in apparel, leaving many individuals feeling alienated and unrepresented. But Mother Mischief is committed to transforming this narrative. By offering gender-inclusive clothing, the brand defies the limitations of gendered fashion, allowing customers to choose clothing based on their style preferences rather than societal expectations.

In addition, Mother Mischief takes a giant leap towards size inclusive clothing by providing an expansive range of sizes, ensuring that every individual, regardless of body shape, can find clothing that fits comfortably and flatters their unique features. This move not only promotes body positivity but also sends a powerful message that fashion should be for everyone, not just a select few.

From extended sizes to gender-neutral designs and adaptive clothing options, Mother Mischief is leading the charge in inclusive fashion, proving that style knows no bounds.

Empowerment through Design

At Mother Mischief, clothing is more than just fabric stitched together; it is a form of art and self-expression. Erica Keisling’s empowering designs go beyond aesthetics; they become a powerful tool for customers to express their values and identities. The brand’s popularity in politically-inspired designs, particularly those addressing the landmark Roe v. Wade, shows the impact of fashion in sparking conversations and driving change. Whether it’s a statement tee or a piece of lingerie, Mother Mischief’s designs empower individuals to express themselves in their own unique way.

Moving forward, Mother Mischief maintains its focus on inclusivity and empowerment by prioritizing these values in its clothing designs. Erica’s visionary creations continue to push boundaries and challenge societal norms. The brand recognizes that fashion can be a powerful tool for self-expression and advocacy, and it aims to create garments that not only look good but also make a statement about sustainability.

Promoting Inclusivity and Body Positivity

Embracing size-inclusiveness means going beyond the conventional sizing charts. Mother Mischief understands this and empowers customers by providing detailed measurements for each clothing item, facilitating a more personalized and body-positive shopping experience. By prioritizing fit over standardized labels, the brand fosters body acceptance and encourages individuals to embrace their uniqueness. Mother Mischief offers a wide range of sizes to ensure that everyone can find the perfect fit.

The stories of satisfied customers who found their confidence in Mother Mischief’s clothing are a testament to the brand’s commitment to making everyone feel seen and valued. The clothes not only fit well but also serve as a canvas for self-expression, reflecting the diverse beauty of the wearers.

Ethical Sourcing and Meaningful Design

Mother Mischief’s values extend beyond inclusivity. The brand practices ethical sourcing, ensuring that the entire supply chain meets stringent standards. Through thorough vetting of blank providers and printers, Mother Mischief ensures that each garment is made responsibly and with sustainable practices.

Meaningful design is at the core of the brand’s philosophy. Each creation by Erica Keisling carries a message and purpose, connecting with customers on a deeper level. By aligning their designs with their core values, Mother Mischief exemplifies the potential of fashion as a force for good, particularly in the realm of sustainable clothing.

Target Audience and Impact

Mother Mischief’s target audience is as diverse as the clothing it offers. The brand caters to the LGBTQIA+ community, a group that has often faced exclusion in the fashion industry. By being an LGBTQIA+-friendly brand, Mother Mischief opens the doors for self-expression, acceptance, and representation.

The brand’s resonance with the liberal community further amplifies its impact. By offering clothing that embraces individuality and diversity, Mother Mischief unites like-minded individuals under a banner of inclusivity and empowerment.

Company History and Future Goals

Mother Mischief’s journey as a small business and single-woman-owned inclusive brand since 2020 is nothing short of inspirational. Erica Keisling’s dedication to the mission of inclusivity and empowerment has driven the brand forward, creating waves in an industry ripe for change.

Looking ahead, Mother Mischief has ambitious goals. With a vision for a wider product line, more in-house printing capabilities, and in-person events, the brand aims to touch more lives, spread the message of inclusivity, and make a lasting impact.


Mother Mischief’s unwavering commitment to empowering designs, gender and size inclusivity, ethical sourcing, and meaningful connections with customers exemplify a fashion revolution. In an industry historically marred by exclusivity, Mother Mischief stands as a beacon of hope, proving that fashion can be a tool for empowerment, representation, and positive change.

By choosing Mother Mischief, customers not only wear beautiful garments but also become part of a movement that champions inclusivity, body positivity, and self-expression. As we celebrate the achievements of this trailblazing brand, let us be inspired to support and celebrate the power of inclusive fashion in shaping a more accepting and diverse world.